E-commerce sales grow 73% amid COVID-19, what does it mean for Atlanta’s logistics market?

Historically, Atlanta’s e-commerce activity has mirrored national e-commerce sales growth trends

June 22, 2020
Atlanta’s e-commerce footprint and national e-commerce growth Industrial leases over 500,000 s.f.
Source: JLL Research
  • As a result of the current health crisis, e-commerce has seen unprecedented growth with sales increasing 73 percent year-over-year* due to the rise in online shopping – a trend that is poised to continue beyond the current pandemic. This spike in e-commerce activity is creating national demand for more last-mile and cold-storage facilities, fulfillment and distribution centers  and industrial employees. If historical trends hold, metro Atlanta’s industrial market may experience a parallel growth trajectory.
  • Since 2016, e-commerce has accounted for an average of 66 percent of the deals signed in warehouse and industrial product sized 500,000 square feet and above in metro Atlanta.

  • Atlanta’s e-commerce leasing activity represented over 80 percent of overall leasing activity in 2017 and 2019, mirroring national e-commerce sales growth.

  • Preliminary data from Q1 2020 suggests that this trend will continue, with leasing activity in the metro continuing to be dominated by e-commerce in the year ahead.

* Note: Year-over-year growth from March 2019 to March 2020