Research
Consumers feast on fun this holiday
2023 Holiday Shopping Survey Report
September 27, 2023
Contributors:
- Keisha Virtue
- James Cook
- Ebere Anokute
- Saul Lua
It’s official: consumers want to have fun. And they intend to dive into the holiday experience headfirst. This year, there is a clear focus on enjoying a wide variety of holiday-related entertainment and experiences, enjoying the in-store shopping experience and buying enjoyable gifts for loved ones and themselves.
In this report, we look at how people across the country plan to shop during the holiday season. We surveyed 1,095 consumers online in August and found notable differences in when and how they will shop, and how much they plan to spend. Read on to discover our key insights into the upcoming holiday shopping season.
Download the latest retail research report now to learn more.
