Dan Fenton

Dan Fenton

Managing Director, Global Tourism and Destination Advisory

​​​Current Responsibilities

Based in San Francisco, Dan Fenton is a Managing Director with JLL’s Hotels & Hospitality Group specializing in tourism and destination strategic planning. He provides operations, sales and marketing support for destinations, public assembly venues and hotels. Dan works extensively with DMOs and convention centers, including providing strategic planning and other related advisory services."

With more than 25 years of experience in hospitality and tourism, Mr. Fenton has extensive knowledge of market research and tourism development. He has managed a number of large renovation projects, negotiated contracts and created a new approach to destination branding. Mr. Fenton has assisted a number of convention centers and CVBs with operational strategic planning and implementation.

Prior Positions
Before joining JLL, Mr. Fenton was a Principal for Strategic Advisory Group, which was acquired by JLL in early 2016, for five years. Prior to joining Strategic Advisory Group, he served as President and CEO of Team San Jose for 15 years.

Education and Affiliations
Mr. Fenton is a graduate of Cornell University where he received a Bachelor's degree, with distinction, in hospitality administration and management. He is a past Chairman of the Board for the Direct Marketing Association International, where he launched several initiatives designed to drive greater effectiveness in destination marketing organizations nationwide.