News release

JLL Hires Its First Economic Incentives Representative in the Carolinas

Dianne Jones has been appointed Managing Director of Business and Economic Incentives in JLL’s Charlotte office, focusing on markets across the Carolinas and Southeast

March 27, 2023

Raechel Blitchington


Across the Carolinas, JLL is furthering its commitment to identify, negotiate and secure impactful incentives for clients through a dedicated in-market resource. Dianne Jones joined JLL in September 2022 as Managing Director of Brokerage and due to client demand, has been appointed to grow the Business and Economic Incentives business line. Jones brings over nine years of site selection and incentives negotiation experience to JLL’s Charlotte office where she will provide expertise throughout the Carolinas and Southeast. 

“As North and South Carolina continue to experience explosive growth across all sectors, we’re proud to be growing alongside these markets and expand our expertise by creating more value for our clients,” said Chase Monroe, U.S Brokerage President and Charlotte Market Leader for JLL. “Dianne is an invaluable asset to our team and will pave the way as the leader of the Business and Economics Incentives business line, the first to do so in the region. With Dianne onboard, we look forward to furthering our ability to maximize strategic location decisions, budget and incentives opportunities for our clients.”

In this role, Jones will work alongside brokers across several business lines to assist in site selection and evaluation, as well as negotiations on the client’s behalf in terms of economic incentives. She will lead the expansion of the practice for clients in the Carolinas, working directly with the JLL markets across Charlotte, Charleston, Greenville and Raleigh to ensure they are properly reducing upfront and ongoing operations costs. Prior to joining JLL, Jones served as Managing Director of Location Analysis and Incentives at Maxis Advisors, a Foundry Commercial Company, where she provided expertise for several expansions, site selection and corporate relocation projects across the United States. She received a B.A. in Business Administration from Methodist University and is an active member of CREW’s Charlotte chapter.

“I am thrilled about the opportunity to build on my existing experience across the Carolinas region with a firm like JLL that prioritizes excellence,” said Jones. “In a cost-constrained environment, assisting our clients with financial solutions in a new market entry, expansion, relocation or lease renegotiation scenario is a key component to their success.” Economic Development is a relationship-focused business, and I would not be where I am today without valuable role models and relationships that have helped me grow through their mentorship. In the same token, I am looking forward to working closely with the brokers on various projects, optimizing client opportunities and sharing general guidance the way others did for me.”

According to JLL’s 10 Things to Know Entering 2023 report, the Charlotte region’s recent economic development announcements will continue to bolster demand and leverage the market’s strong labor pool. Nearly 6,000 jobs were created from technology, eCommerce and life sciences organizations expanding into the region in 2022, with a sum of $3.5 trillion expected in investments from these announcements, further solidifying rapid development and investment opportunity in the Carolinas. 

About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $20.9 billion, operations in over 80 countries and a global workforce of more than 103,000 as of December 31, 2022. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit