Executive Vice President
Ross Friedman serves as an Executive Vice President of JLL’s Valuation Advisory team in the NYC Metropolitan Area. In this role, Ross is focused on performing appraisal services of office, industrial, retail and multifamily properties for commercial lending, financial reporting, tax purposes and due diligence. These responsibilities include client communication, appraisal review, and mentoring junior appraisers.
Prior to joining JLL in June 2021, Ross served as Director of BBG, Inc. where he led the National Operations for the Advisory Group. Ross brings 10+ years experience in the commercial real estate industry where he has been involved in appraisal matters of a variety of commercial assets including valuations for Purchase Price Allocations, Estate and Gift, Tax Purposes and Management Planning. Valuation and consulting assignments have included investment grade properties in the local, national and international markets. Both at BBG, Inc. and RSM US LLP, Ross has managed a team of individuals to to oversee their daily workload to ensure group productivity and high quality of work to exceed client expectations.