Craig Parcells serves as the Senior Vice President of JLL's New Jersey Retail Brokerage team, where he has been an integral part of the organization since 2016. With over a decade of real estate experience under his belt, Craig is responsible for managing more than 1,000,000 square feet of retail space throughout New Jersey.
Craig's expertise lies in providing tailored advice to landlords on marketing, branding, and leasing strategies. In addition, he also guides tenants in selecting retail locations that align with their business objectives, considering factors such as market dynamics and potential impact on their core business. Over the years, Craig has been involved in a diverse range of projects, from quaint small-town coffee shops to expansive grocers and hospitals.
Beyond his accomplishments in the real estate sector, Craig possesses hands-on retail experience as a seasoned entrepreneur and owner of multiple businesses. This background enables him to understand clients and better anticipate their wants and needs. As a result, he has developed a unique ability to identify locations that foster business growth and success. Craig's unparalleled expertise and insightful approach have solidified his reputation as the go-to retail broker for numerous businesses across New Jersey.
