JLL appoints new market directors in Florida

Miami, FL, May 4, 2022 – JLL has announced today the appointments of Roderick Barnes as Florida Region Market Director and LaShawn Bates as Market Director for North and Central Florida. Both Barnes and Bates will be transitioning roles within JLL to focus on growing the dynamic Florida real estate market.

With 34 years of industry experience and more than a decade at JLL, Barnes has a deep knowledge of the real estate business, clients’ evolving needs and the company’s robust platform. Most recently, Barnes served as Managing Director of Integrated Portfolio Services (IPS) for JLL in New York City, where he led JLL’s efforts with multi market/multi service portfolio opportunities, nationally and globally. He will relocate to Florida and be based in Miami, where he will work closely with the existing managing directors in driving market share across the full spectrum of services. Given his extensive experience leading IPS on the East Coast & Canada, Barnes will bolster the IPS efforts across the state, and his tenure in New York working with brokerage will serve him well in support of JLL’s continued market leadership.

Over her three years at JLL leading operations in Florida, Bates has played a key role in growing JLL’s revenue year over year. Given Florida’s unique real estate market dynamics and expansive geography, JLL saw a need for focused leadership in North and Central Florida spanning the active markets of Jacksonville, Tampa and Orlando. With more than 25 years of industry experience, including a long tenure in Capital Markets, Bates was a natural fit for the role of Market Director covering the Central and North parts of the state.

“These appointments highlight Florida’s strategic importance as one of the top U.S. growth markets,” said JLL’s Mike Ellis, East Region Market Director. “With Barnes and Bates leading the way, we are confident that we will achieve our strategic goals and growth plans for JLL in Florida. Their demonstrated leadership skills will only heighten the incredible work and effort already underway with the current teams on the ground throughout the state.”

Barnes earned his Bachelor of Science degree in Economics from the University of Albany, and his master’s degree in Finance and Investments from Adelphi University. He also holds an Executive Development Diploma from The Kellogg School of Management at Northwestern University. Barnes was recently honored with JLL’s esteemed Champion of Excellence award in 2021 and is an active member of CoreNet, a global non-profit organization dedicated to advancing the practice of corporate real estate through professional development opportunities, publications, research, conferences, designations and networking. He is also a past President of the Hempstead Boys & Girls Club.

Bates holds a Bachelor of Science degree in Finance from the University of Kansas. Formerly president of the Commercial Real Estate for Women (CREW) Tampa Bay chapter, she also serves as part of the 2022 CREW Network global board of directors, which supports more than 12,000 members in 75 chapters around the globe. Bates is also active in the community with memberships in both Delta Sigma Theta and Jack & Jill of America, a national organization that through service projects, creates a medium of contact for children to stimulate their growth and development through lobbying, educational programming and community and charitable events.