Report | United States Cross Sector Outlook - Fall 2013
Housing and Millennials are two important main drivers fueling demand across core property markets. As the U.S. housing market continues to make solid progress during the recovery, further acceleration is to come in terms of pent-up demand from younger demographic cohorts in early or pre-household formation. The overall spending patterns and preferences of the Millennial generation will also continue to change the dynamics of office workplace strategy, as well as alter how retail stores market to consumers, how online products are distributed, and how apartments and hotels are developed and featured. As more institutional and international investors take note of this broad-reaching demand in the U.S., this will stimulate increased capital deployment into the real estate asset class and provide for a more sustainable recovery in the years ahead. Read more about these drivers and our predictions for 2014, along with the impact of interest rate volatility and growing industries in local economies across property types and markets in our latest Cross Sector Outlook report.
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