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United States

Report | Digital Dynamics

Summary

​Digital Dynamics: Following Jones Lang LaSalle’s 2011 Get Mobile white paper, this update focuses on how new technology in e-commerce and mobile commerce are influencing consumers – and as a result forcing more change in the world of retail.  It looks at new and emerging challenges retailers face in the digital marketing arena, how consumers are using mobile technology today and the tools retailers have in their arsenal to adapt to change.

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