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News release


Construction Underway at Largest Speculative Industrial Project in DFW

Jones Lang LaSalle selected to lease Southfield Park 35

​​​Dallas, Feb. 25, 2014 Jones Lang LaSalle (JLL)​ today announced that the firm has been selected by USAA Real Estate Company and Seefried Industrial Properties to lease the largest speculative industrial project in Dallas-Fort Worth. Southfield Park 35, a master planned industrial park located at 501 West Danieldale Road in DeSoto, Texas, is situated on 157 acres.  The park is comprised of four Class A buildings that total 2.3 million square feet:

• Building one is already under construction with completion slated for the fourth quarter of 2014.  The site totals 1,126,320 square feet.
• Building two is pad ready and totals 678,600 square feet.
• Building three and four are each 241,800 square feet, respectively. 

JLL’s Managing Director Terry Darrow, Executive Vice President Kurt Griffin and Senior Vice President Nathan Orbin will lead the leasing and marketing efforts on behalf of USAA.  The development partner is Atlanta-based Seefried Industrial Properties. 

“This is going to be one of the highest quality and well located industrial parks in North Texas,” said Seefried Industrial Properties Senior Vice President Jonathan Stites.  “Given the strong current fundamentals, we are excited to be under construction to meet the market demands of a wide range of tenants.”

The project is located in the International Inland Port of Dallas with direct access to Interstate 20, Interstate 35, Interstate 45 and the Union Pacific Intermodal facility.  In addition, all four buildings will benefit from recent infrastructure improvements put in place by the City of Dallas to ensure convenient access via multiple paths of ingress and egress. 

“We are pleased to partner with USAA Real Estate Company and Seefried to offer tenants across North Texas a state-of-the-art industrial park with modern amenities and excellent location,” said Darrow.  “Time and again, the South Dallas Corridor has proven to be an ideal location for logistical and e-commerce firms with regional and national distribution strategies.  This will be a significant project that will bring additional value to the area.” 

For more information about Southfield Park 35, contact Terry Darrow at +1 214 438 6222 or visit 

About USAA Real Estate Company

USAA Real Estate Company, with approximately $12 billion in assets under management, provides co-investment, acquisition, build-to-suit and development services for corporate and institutional investors.  The USAA portfolio consists of office, industrial, retail and hotel properties as well as investments in real estate operating companies.  USAA Real Estate Company is a subsidiary of USAA, a leading financial services company, serving military families since 1922. For more information, visit

About Seefried 

Seefried Industrial Properties, Inc. was founded in Atlanta, GA, in 1984 by Ferdinand Seefried and has offices in four US cities, including Dallas, with expertise in development, leasing, property and asset management, and property accounting.  Seefried remains privately held by senior management and has developed over 30 million square feet of industrial space in the last 10 years throughout the United States.  USAA Real Estate Company and Seefried have worked together to develop over 13 million square feet of speculative and build-to-suit projects over the past four years.  For more information, visit

About Jones Lang LaSalle

Jones Lang LaSalle (NYSE:JLL) is a professional services and investment management firm offering specialized real estate services to clients seeking increased value by owning, occupying and investing in real estate. With annual revenue of $4.0 billion, Jones Lang LaSalle operates in 70 countries from more than 1,000 locations worldwide. On behalf of its clients, the firm provides management and real estate outsourcing services to a property portfolio of 3.0 billion square feet. Its investment management business, LaSalle Investment Management, has $47.6 billion of real estate assets under management. For further information, visit