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News release


Social Tables Graduates from 1776, Relocates to 700 6th Street

Jones Lang LaSalle represents Social Tables in 5,000 SF lease in East End

WASHINGTON, Jan. 16, 2014 -- Jones Lang LaSalle announced today that Social Tables has taken approximately 5,000 square feet at 700 6th Street, .W, in Washington, DC. This provider of web-based event-planning software for the hospitality industry is relocating from start-up hub 1776.

Alex Lassar and Andy O’Brien of Jones Lang LaSalle represented Social Tables in its lease.

Founded by Dan Berger in 2011, Social Tables was one of the first companies to take space at 1776, an office concept that offers entrepreneurs, in all stages of building their businesses, real estate options that meet their immediate needs but that can also easily adapt to rapid growth.

"It was great to partner with Alex and Andy of JLL, because they get the unique needs of early stage companies like ours,” said Dan Berger, CEO, Social Tables. “They understood the power of a great location, a flexible work space and key amenities."

Social Tables provides the most user-friendly, affordable and compatible event software available. The web-based product suite includes 2D room diagram creation, 3D event rendering, guest list management, seating chart creation and guest check-in.

“Social Tables benefited from the alternative office models offered by first the Fort, then 1776, and was successful enough to grow very quickly this past year from seven to 25 employees, justifying the need to expand into their own space,” said Andy O’Brien, Senior Vice President, Jones Lang LaSalle.

“We were not surprised by Social Tables’ decision to move to a non-collaborative office model,” said Alex Lassar, Vice President, Jones Lang LaSalle. “There is a relatively well defined sweet spot for companies growing out of an accelerator, incubator or co-working space at the 20 to 30 employee mark. At this stage in a company’s life cycle, revenues, culture, hiring concerns and a growing client base justify the need and expense to take on the cost of what used to suffice as shared amenities like conference rooms, break-out areas and kitchens.”

Lassar and O’Brien represented 1776 in its lease at 1133 15th Street NW and have subsequently worked closely with it and other operators and organizations helping to grow the entrepreneurial community in Washington by focusing on alternative office models in an otherwise slow-to-adapt industry.

“In the coming year, the Washington region will see more unique office options to meet the varying needs of the region’s booming entrepreneurial community at all stages of the life cycle,” added Lassar. “Co-working and incubator spaces such as 1776 and the soon-to-open WeWork are great for a very young/seed stage company, but we’re also looking beyond that to provide innovative approaches to help companies with a history of success and a rapid growth trajectory—like Social Tables—find the right space just as easily.”

Completed in 2009, 700 Sixth Street was one of Washington’s first LEED Platinum Core and Shell (CS) Certified office buildings. It features the largest green roof on a private sector building in the city.

About Jones Lang LaSalle
Jones Lang LaSalle (NYSE:JLL) is a professional services and investment management firm offering specialized real estate services to clients seeking increased value by owning, occupying and investing in real estate. With annual revenue of $3.9 billion, Jones Lang LaSalle operates in 70 countries from more than 1,000 locations worldwide. On behalf of its clients, the firm provides management and real estate outsourcing services to a property portfolio of 2.6 billion square feet and completed $63 billion in sales, acquisitions and finance transactions in 2012. Its investment management business, LaSalle Investment Management, has $46.7 billion of real estate assets under management. For further information, visit