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Expanded space will accommodate company’s aggressive growth plans
ATLANTA, March 6, 2013 — Jones Lang LaSalle announced today that it has completed a long-term, 131,000-square-foot lease on behalf of locally based Alternative Apparel that will enable the clothing company to consolidate and expand its headquarters at Indian Brook business park in Norcross, Ga., northeast of Atlanta. The company, which currently occupies 85,000 square feet in two industrial buildings in the business park, will consolidate its operations under one roof at 1650 Indian Brook Way.
The lease takes effect May 1. JLL Senior Vice President Bill Kee represented Alternative Apparel, and CBRE’s Trey Barry, Senior Associate, represented the landlord, Invesco.
The expanded space will serve as the hub for distribution of Alternative Apparel’s casual clothing lines to its domestic and international customers, as well as provide office space for customer support, operations, finance and other administrative functions. Alternative Apparel currently employs 120 workers in Norcross and a total of 170 employees companywide.
Alternative Apparel CEO Evan Toporek said the consolidated space will ensure that the company is able to maintain optimum inventory levels as it carries out its growth plans.
“We’re a growth business and an inventory-based business, and the larger, consolidated layout will provide more efficient space for our distribution center operations and certain office functions,” Toporek said. “We’ll also put our special touch on the office and make sure it’s an inspiring place for our team to work”, noting that the company is planning on adding a fitness room, lounge and a jam room stocked with instruments and music equipment.
The company currently has two other office locations, one in Los Angeles and one in New York. It also currently operates two retail stores in Los Angeles and plans on opening a new retail store each quarter over the next three years in key cities across the United States.About Jones Lang LaSalleJones Lang LaSalle (NYSE:JLL) is a professional services and investment management firm offering specialized real estate services to clients seeking increased value by owning, occupying and investing in real estate. With annual revenue of $3.9 billion, Jones Lang LaSalle operates in 70 countries from more than 1,000 locations worldwide. On behalf of its clients, the firm provides management and real estate outsourcing services to a property portfolio of 2.6 billion square feet. Its investment management business, LaSalle Investment Management, has $47 billion of real estate assets under management. For further information, www.jll.com.About Alternative ApparelSince 1995, Alternative has grown into a leading lifestyle apparel brand that delivers the best quality and value in fashion basics. Hand-crafted with our signature vintage softness, each piece embodies our commitment to comfort, craftsmanship, community and authenticity.
From the feel of our fabrics and flawless fit to our one-of-a-kind washes and detailed designs, our clothes aren’t just about looking good but feeling good. By creating comfort—inside and out—we seek to inspire alternative ways of thinking and empower positive change in our community.
We offer a complete collection of casual clothing and accessories for men and women across the globe. Our corporate headquarters are located in Atlanta with an additional East Coast office in New York. The West Coast is home to our Los Angeles Design Lab and our flagship retail store in Venice, California. To learn more, visit alternativeapparel.com.
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