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Case Study

Switching on a Resort's Selling Power

Alliant Energy gained control of the partially completed Laguna Del Mar development, a golf-oriented Mexican resort project located an hour south of the Arizona border. Its 840 acres were entitled for approximately 5,000 residential units. When Alliant executives decided to sell the property they engaged our Development Asset Strategy team to help them make the most of the opportunity.

In marketing the development opportunity, our team emphasized the resort’s proximity to the United States, its ready-to-build condition and growing tourism opportunities in the area. We used our on-the-ground market knowledge to attract interest that resulted in 15 bids from a variety of qualified international investors. The property was sold for $70 million to a Spanish/Mexican joint venture.

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